![]() ![]() That’s about it … no official postcard size, just a range of allowable sizes for the paper you’re printing on so that your mailer gets through USPS’s equipment more easily. Have finished corners that do not exceed a radius of 0.125”īy the way, the length is the measurement of the side that’s parallel to the address.Īnd as long as you meet thickness guidelines, use UV coating on the front side to make your postcard’s color images and graphics pop more.No more than 6” high X 9” long X 0.016” thick.At least 3-1/2” high X 5” long X 0.007” thick.To qualify as a postcard, a mail piece must be rectangular and meet these dimensions (per USPS regulations): The larger size allows for more room for your message, white space, eye-catching CTAs and QR codes, and all of the other benefits of mailing in that class. Starting in 2021, cards measuring up to the popular 6” X 9” postcard size became eligible for First Class postage. And it can be mailed at First Class rates, saving you money on your campaign. It can be economically printed while providing room for an offer or message. ![]() It is the most popular postcard size because it works well for any type of campaign for any industry. USPS Postcard SizeĪn ideal postcard size is 4” x 6”. To find out, and avoid frustration, please check out this quick review of USPS postcard specifications and dimensions, as well as postage rate guidelines. Compared to other options, they’re usually inexpensive to produce, and they allow you to quickly get your message across.īut is that single-sheet mail piece you’re so set on using for your next campaign really a postcard? Postcards are great examples of direct mail that work well when done well. Editor’s Note: This post was originally published in June 2018 and has been updated for accuracy and comprehensiveness as of June 2023. ![]()
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